| Judul | Global marketing management / Masaaki Kotabe, Kristiaan Helsen ; Editor, Lise Johnson |
| Pengarang | Masaaki Kotabe Helsen, Kristiaan Johnson, Lise |
| EDISI | Cet.6 |
| Penerbitan | Hoboken : John Wiley & Sons, 2014 |
| Deskripsi Fisik | xxv, 668 hlm. :ilus. ;28 cm |
| ISBN | 9871118466483 |
| Subjek | Pemasaran, Marketing, Manajemen |
| Bahasa | Inggris |
| Bentuk Karya | Bukan fiksi atau tidak didefinisikan |
| Target Pembaca | Dewasa |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 20/429734/PBI | 658.8 MAS g | Tidak Dipinjamkan | Perpustakaan Umum Jabar - Ruang Baca Referensi | Tersedia |
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